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IBM M8010-246 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Solution Positioning and Sales Approach | - Mapping IBM solutions to business needs - Identifying customer pain points |
| IBM Smarter Commerce Portfolio | - Commerce and digital storefront capabilities - Marketing and customer engagement solutions - Order management and fulfillment solutions |
| Smarter Commerce Overview | - Key concepts of integrated commerce solutions - Business transformation with Smarter Commerce |
| Customer Experience and Analytics | - Data-driven commerce insights - Customer journey optimization |
IBM Smarter Commerce Sales Mastery Test v1 Sample Questions:
Question 1
Which of the following is a direct benefit that supply chain visibility provides with respect to inbound flow of goods?
A. Decreased returns.
B. Increased inventory turns.
C. Exceed customer expectations.
D. Reduce stock-outs and expediting costs.
Question 2
Which one of these software solution components providing business capabilities is
NOT part of the 'Market' offerings?
A. Coremetrics
B. ILOG
C. WebSphere Commerce
D. Unica
Question 3
Which one of these is an example of analytics supporting the Smarter Commerce 'Buy' offerings?
A. Market basket analysis.
B. Customer behavioral segmentation.
C. Linear regression.
D. Social analytics.
Question 4
How does global inventory visibility allow you to 'save the sale' in the event of a stock- out?
A. Optimizing the supply chain to minimize stock-outs.
B. Triggering store to store transfers.
C. All of the above.
D. Up-selling to a higher value product.
Question 5
Which one is the key driver that is central to the Smarter Commerce strategy?
A. The interconnected supplier network.
B. The need to drive optimization in the selling process.
C. The empowered customer.
D. The reduced impact of mass marketing.
Solutions:
| Question 1 Answer: D | Question 2 Answer: B | Question 3 Answer: B | Question 4 Answer: B | Question 5 Answer: C |
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