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Reference: https://go.marketo.com/rs/561-HYG-937/images/MarketoMCEPrepGuide2.pdf
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What is the duration, language, and format of Marketo Certified Expert, MCE Exam
Number of questions: 75 questions
Exam number: AD0-E552
Duration: 90 minutes
Exams are scored based on the number of correct answers divided by the total number of questions
Passing mark: 70%
Language: English, Japanese
Delivery: Onsite/Online proctored (requires camera access) or test center proctored
Question format: Multiple choice and multiple select
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Marketo Certified Expert, MCE is among powerful certifications, in the marketing field that candidates can have on their resume. Hence aspirants are quite keen to bag this certification. However, Marketo Certified Expert, MCE exam has been reported to be quite a difficult exam. Candidates can ace the exam with the right focus and following correct preparation material. Usually, candidates get puzzled by the exam format and do not complete the exam within the stipulated time.
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Marketo University Learning Paths
Marketo MCE日本語 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Campaign Management | - Smart campaigns and triggers - Automation flows and scheduling |
| Topic 2: Integrations | - CRM integration (Salesforce, etc.) - API and data sync concepts |
| Topic 3: Email Marketing | - Email deliverability and testing - Email creation and personalization |
| Topic 4: Lead Management | - Lead lifecycle and scoring - Segmentation and smart lists |
| Topic 5: Marketing Automation Fundamentals | - Programs, campaigns, and workspaces - Marketo Engage architecture and core concepts |
| Topic 6: Analytics and Reporting | - Performance reporting - Attribution and engagement analysis |






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